Consumers in Canada Tune Out of TV, Don’t Drop Out of Online Video Viewing

Apr 26, 2013 (eMarketer)Cord-cutters on the rise, still a small share of population

Cord-cutting is coming to Canada—if slowly.

Media Technology Monitor reported that the share of the total population in Canada without a TV subscription service or off-air TV rose 1 percentage point in 2012 to 8%, after doubling in 2011 to 7%. That’s still a small share of the overall population, but it represents a growing number of residents who have decided they can still get all the TV programming they want without the subscription they don’t.

Media Technology Monitor noted that while these cord-cutters may be cancelling subscriptions (or, in the case of many younger residents, simply never setting cable service up when they set up house), they aren’t giving up TV content. They’re turning to the internet to stream shows to PCs, mobile devices and traditional television sets instead.

Cord-cutters are on the rise and TV providers clearly must address how they are going about their business.

In the mean time, having unlimited high speed Internet is more important than ever, and the best deal in the country can be found here.

Smooth Operator


Gloria with Pear-Kale-Mint Smoothies

A big part of our in-house Wellness Program is focused on nutrition and today we’ve been treated to a tasting menu of smoothies from Gloria, one of our instructors.

Here’s her Smoothie blurb: Smoothies are convenient and tasty and are a great way to incorporate a generous amount of vitamins, minerals, protein, calcium and fibre into one glass. You can have a smoothie to kick start your day, use before or after your workout or as an afternoon snack. Varying your ingredients and making sure to include fat and protein will keep you from getting bored and ensure you’re getting the nutrients you need.


And all of that sounds great, but the bottom line is, how do they taste?

Going by Aaron, one of our Interns, the Pear-Kale-Mint smoothie tasted “like grass.” But what does he know? He’s 21. Most found it quite nummy – although there was a distinct aftertaste. The Very Berry and Shape Shifter were the big hits clearly and now, hopefully, it will become a Friday ritual.

So if you’re interested, here’s the Worldline Smoothie Recipes. Hope you enjoy them and have a great weekend.

Building a Great Smoothie

Canadian First World Problems

Maple_Leaf_(from_roundel)The Canadian version of the Huffington Post are heavily into lists. And here’s one that every Canadian can appreciate, or not.

There’s plenty to be grateful for here in Canada, but we certainly do our fair share of complaining.

It seems Canadians have our own set of “first world problems”, or frustrations over fairly trivial things in this privileged country of ours.

Is it really so bad when your favourite store doesn’t ship to Canada, or when you get mistaken for an American while travelling abroad?

Yes. Yes, it is.

The 15  things that can totally drive Canadians nuts can be found here.


Seeing is Believing


Can you imagine for a minute or two what it’s like to be a Customer Service agent? What would your day be like?

What would every day be like?

Every day would be full of hearing bad news from upset people. That’s what it would be like. From the first minute to the last, customer service people are the pointy end of the spear for companies, solving problems that their most important asset, their customers, are having.

It’s high pressure. It’s hard work. And mostly it goes unheralded.

At Worldline we have hundreds of thousands of customers, and being a high-tech supplier of Unlimited High Speed Internet and Digital Home Phone, things don’t always function perfectly, 100% of the time. That’s why we have a fantastic crew of customer service reps led by Peter Cross who trains, manages and mentors them in our own call centre.

A big part of Peter’s job is ensuring that they know he knows they are doing a good job, because they rarely hear it from the customers they are talking with on the phone. At least not until their particular issue is resolved.

Then it will usually be a quick sincere thanks, a hangup, and that’s it.

But now we’re all over social media, and it’s a whole new ballgame.

Social media has changed customer service profoundly. Never have customers had such unfettered access to their service providers. A post on a social outlet gets immediate attention. And these same outlets have changed things for Customer Service personnel because they get to see, first hand, the impact they are having.

If you visit the Worldline Facebook page, (and why wouldn’t you?), you’ll learn what Worldline customers really think about us as a company, as a service and about our customer service people.

To put it bluntly, they like us. A lot!

Sure, there are a few who go there to let us know they are having problems, however those folks are few and far between – and as soon as they post, we immediately get in touch to address whatever issue they have.

But the vast majority that post on Facebook tell us just what we were hoping to hear; that we’re providing a great service at a great price, and they are happy.

It takes a special kind of person to deal with frustrated customers. Peter and the Worldline team do a great job keeping our customers happy, and because of places like Facebook, they finally get to see the results for themselves.



It’s Bean-oh-rama

BeansSo, Dawn Gamble, the executive assistant to the CEO, had this idea.

The  movie, Jack, the Giant Slayer had just come out, so she thought, “why not have a company-wide bean growing contest for April?”

“The Fun Bunch”, the social committee went along, so on April 1st, they went shopping for supplies, sent out a mass email inviting teams of two to drop by at noon to pick up their little pots, dirt and a handful of beans.

Now, usually when there is one of these kind of competition deals, the usual suspects show up. You know, all the employees who always take part in everything.

This time, for reasons no one can figure out, dozens showed up. It was a virtual bean stampede. “The Fun Bunch” quickly started to run out of supplies and had to start cutting the portions for those at the back of the line. People were getting pretty anxious near the end, hoping upon hope that they wouldn’t miss out. I wouldn’t say it got as far as pushing and shoving, but there was some serious leaning in going on.

In the end, every team who wanted to take part managed to get in the game – but just barely.

That’s when things started to get a little weird.

Company wide, folks were going online to figure out the best germination techniques. You could see people hunched over the computers, making sure no one else could tell what site they were on, because you know, just in case.

People hit the stores, buying stuff like fertilizer and mini-green houses. One maniac called up a commercial flower grower looking for the best growing tips (although I must admit, they were very helpful).

Things settled down for a couple of days, with beans pressed between wet paper towels or soaking jars on desks all over the place, but when they started to sprout, all hell broke loose.

People were running all over showing off their beans sprouts like it was some kind of miracle.

Then someone said that they heard that breathing on them helped with growth.

Every few hours people were panting over their plants.

A few more days and then it was time for planting. Every flat surface that is at or near a window that gets sun is now covered with bean plants! They’re everywhere.

First thing every morning everyone skips grabbing coffee. Instead it’s time to check out their “babies”.

And breathe on them.

One week to go and those in the lead are taking abuse, accused of using performance enhancing drugs.

Things could get ugly around here.

Over beans.