We hear it all the time.

The Big Three have done such an awesome job at dominating the Canadian Telecommunications marketplace with their carpet bombing of cross-platform promotion and advertising that most Canadian believe they have little or, in most cases, no choice but to bite the bullet and sign up for with one of these overpriced behemoths.

On Canada Day we helped promote the fireworks display at Riverside Park in Cambridge, (our home town), with a massive TV truck, (literally a truck with a MASSIVE TV on the back), that also ran a Worldline promo.

A woman who was attending the show with her family saw the promo and called and signed up immediately telling the sales agent, “I had no idea I could switch!”, and that she’s been “dying to dump Rogers for ages” but didn’t know she had options.

To be honest, it drives us a little nuts. Here’s this nice lady in a park that is about 2 kms from Worldline’s head-office and she didn’t even know we exist!

It just shows you how daunting the task is that we face in this uneven market. In our own home town the Big Three have such a presence that they can essentially drown out a company like Worldline that has over 300,000 customers.

That said, we’re up to the task because we know Canadians who no longer can tolerate being overcharged for their High Speed Internet or Home Phone will find us, or we’ll find them.

We kind of feel it’s our duty.