American Thanksgiving Money Saving Tip!

B3dL7e1IIAACDliHappy Thanksgiving to all our pals south of the border. If you want to call and save on your long distance (USA 2¢ per minute) here is a a cool Worldline #Moneysavingtip, even if you are not a Worldline customer

  • If you want to save on a call, dial first 10-11-295 then the entire number you want 
  • 2. Simply hold as we connect your call 
  • 3. Savings appear as “Worldline” on your Bell phone bill (minimum $.35 charge)
  • 4. No new bills to pay – convenient!

10-11-295 was one of the first residential telecom products launched by Fibernetics, Worldline’s parent company. 10-11-295 is a dial around number that allows you to dial around your current long distance provider without having to switch phone companies.

By dialing 10-11-295 you save, anytime to anywhere. And it’s just not in Canada and the US, it’s basically anywhere on earth. Here’s a list of the world wide calling rates 

Yes You Can!


Do you know the No.1 reason why Canadians are sticking with telecom companies like Rogers and Bell, despite knowing they are getting gouged for their Internet and home phone?

Because they don’t think they can switch.

Honest. That’s No.1. The Big Three’s near monopoly is so complete that Canadians coast-to-coast believe they have no where else to turn when it comes to their voice and data. The think they just have to take it- and that’s why if you ask a typical Canadian “which company do you hate the most?”, they’ll most likely answer Bell, Rogers or Telus.

That’s why we’re introducing the Yes You Can! campaign to let as many fine folks as possible know that they do have another place to go, and one that can save them hundreds of dollars a year.

Here’s a quick case study. A Worldline customer in Cambridge, (which is also where our head office is located), was with Rogers for years and years. His monthly bill, which included Internet, home phone, cable TV and two mobile phones averaged more than $500/month. $6000 a year to Rogers? Yikes!

$60/month of that was from his home phone. Internet, because he was a big data guy and Rogers had his data capped at 60 GB/month, averaged about $100/month.

He found out about Worldline just this week after seeing one of our ads on a local bus. He called us up switched to our Unlimited Highspeed Internet and Home Phone Cable Bundle for $54.95/month. He now has unlimited data, (at a faster speed than he was getting with Rogers) a fully featured phone and free Canadian long distance. And just by switching to us, he’s saving more than $1200/year.

It’s kind of embarrassing really as this guy lives in Cambridge and hadn’t heard of us, the regions biggest voice and data service provider, but that’s the reality we face.

People have no idea they have options – like Worldline. So look for our new ads and make sure you help spread the word to your friends and family, because we’ve got to get the word out that they can switch. Tell them, “yes you can.”

Canada: It really is our home and native land


Canadians are more attached to their country than the people of any other advanced democracy on Earth: survey

Michael Valpy of the Toronto Star – Canadians are more attached to their country than the people of any other advanced democracy on Earth, says Ottawa’s EKOS Research Associates, which for decades has gauged the glue that holds the nation together.

We beat out the Americans, who rank second, and are strides ahead of the Mexicans, according to a North America-wide survey compiled by EKOS last month. We’re hooked on the place we call home and so, very quickly, are new arrivals. First comes belonging to family and then comes Canada. Indeed, research by EKOS, which has worked side by side with a year-long Atkinson Foundation project examining the state of social cohesion in Canada, finds that foreign-born Canadians have a marginally stronger attachment to the country than do native born — 77 per cent versus 75 per cent.

In any event, the bond has been high across all demographic cohorts for at least the past 15 years except for a modest decline among the young, says EKOS president Frank Graves.

In a testament to how well our multiculturalism still works, EKOS finds no differences in values held by native-born and foreign-born Canadians.

Indeed, it finds that the percentage of Canadians attached to ethnic identities is dropping dramatically — down 20 percentage points over the past 20 years despite rising barriers to integration posed by a diminishing supply of good jobs and the fact that virtually all newcomers belong to so-called visible minorities.

In fact, if Quebecers’ and aboriginals’ lukewarm feelings toward Canada are factored out — less than 40 per cent of Quebecers report a strong attachment to the country — Graves says Canadians’ bond to their land would very likely lead the world.

But… and you know there had to be one…

What EKOS and the research project sponsored by the Atkinson Charitable Foundation , in partnership with the Honderich family and the Toronto Star, conclude is that the bonds that hold Canadians together are unraveling, leaving a nation profoundly polarized along fault-lines of age, education and the workplace.

Young, highly educated and progressive “next Canada” is disconnecting itself from formal participation in Canada’s democracy. The percentage that voted in the 2011 federal election was under 40 per cent and Graves predicts it may well slip into the teens by the next election or two.

“Next Canada” sees a nation shaped by public institutions, chiefly governments, that favour aging Boomers who vote en masse and heavily en bloc for Stephen Harper’s Conservatives.

“The net result is a gerontocracy that reflects the exaggerated and imagined fears of older Canada precisely at a time when the country urgently needs the more optimistic and innovative outlooks of the relatively scarcer younger portion of our society,” says Graves.

And the arrival of Harper’s Conservative administration, the first national government to govern clearly (or at least rhetorically) from the right, has resulted in a polarized, ideological Canada — not unique to Canada but forcefully present.

Canadians’ trust in their national democracy has reached a historic 50-year low. In 1956, almost 75 per cent of Canadians said they trusted the government to do the right thing all or most of the time. By late last year, only 28 per cent did.

A mere four years ago, 45 per cent thought their democracy was healthy. A year ago — before the clusterduffy struck — only 33 per cent did.

In 2004, 42 per cent of Canadians thought the federal government was moving in the wrong direction. By mid-2013, 56 per cent did.

Despite being governed by an ideological conservative administration on the right, Canadians as a whole are significantly less connected to social conservative values than they were 20 years ago and only 25 per cent share the government’s values.

An EKOS poll for the Atkinson project found that nearly 40 per cent of Canadians would break a federal law with which they don’t agree. And only 15 per cent of younger Canadians, and 25 per cent of older Canadians, say they trust each other.

Polarization — primarily along age and education fault-lines — has taken place around the role and power of the state, around foreign policy, around civil rights versus national security, austerity versus social investment and, most profoundly, around fears of economic insecurity.

Support for the Harper administration draws together those who support small-c conservative values and minimalist government and those who are still optimistic about their economic futures.

Thus both values and economic self-interest along with a lot of grey hair unify the Conservative Party vote — 38 per cent in the 2011 election — in a way that doesn’t unify or motivate those who don’t like their economic futures or who don’t connect with social-conservative values.

This second group comprises the biggest chunk of the population but it is politically shapeless: the young, the university educated and cosmopolitan, most Quebecers, the expanding swaths of the middle class and immigrants who are slipping into economic dejection and workplace precariousness and realizing that the dream of progress, of inevitable social and economic betterment, is likely at an end.

Canada’s middle class is in emotional crisis, sunk in resentment, stagnancy and insecurity, and deeply pessimistic about its economic and social future. The bleak statistics of inequality are replacing social inclusivity as the country’s new norm.

A just-published, exhaustive inquiry into inequality edited by public policy scholars Keith Banting and John Myles reports that transfers and what’s left of Canada’s progressive tax system no longer offsets the growth of inequality generated by the market.Over the past decade and a half, says EKOS, the middle two out of three Canadians who called themselves middle class has dropped to a little more than one out of two. Think of what that means: People are deselecting themselves from the middle class. It is a phenomenon EKOS’s Graves says he’s never before encountered.

Finally, a small survey of Quebecers’ attitudes toward the rest of Canada show the two solitudes are increasingly that: solitudes. Quebecers see their English-speaking co-citizens as dull, conservative, still in the grip of religion and, in the West, as U.S.-style cowboys in the West. Meanwhile, they see themselves as laid-back romantics and visionaries with a better sense of humour.

In large part, Canada’s fragmenting social cohesion is a systemic issue: Like all the advanced democracies, Canada is becoming a more individualistic society. We actually are falling apart, less connected to each other through our communities and families and especially our workplaces. That’s not new although it’s accelerating.

Digital Home Phone

The erosion of basic trust today, says Graves, “is a threat to both social cohesion and even economic performance. Skepticism and wariness are useful up to a point, but it’s hard to make much progress when so many people mistrust so many others so much of the time.”

Still, our attachment to the country remains sturdy except for the two groups the dominant society hasn’t absorbed.


“National attachment is rooted in pretty primordial values and identify factors, and hence it’s pretty stable stuff,” says Graves. “I also think that this country is very blessed with an abundance of natural assets and societal advantages that make it a pretty attractive place to live.”

Worldline is Hiring – Want to Help Spread the Word?

worldline_iconWe’re Growing, But We Want to Grow Faster!

As you probably already know, Worldline is providing a great service at a great price for a hundreds of thousands of Canadians each and every day. Since we’ve gone all social this year, we’re hearing from these folks on places like Facebook and Twitter, about how satisfied they are to have us as their Unlimited High Speed Internet and Digital Home Phone provider.

That kind of feedback has re-invigorated us to not just continue to grow, but to grow exponentially faster, because there are so many Canadians out there who are still getting gouged.

In other words, we’re on a mission – and we’re hoping some of you want to come along with us.

Pay It BackFirst, we have the “Pay it Back” program. Once you sign-up for our Home Phone & High Speed Internet Bundle you can start referring friends and family to this same service. You receive $5 off your monthly bill for a year or $60 for anyone signing up using your name.

That means sign-up 11 people and your bill becomes ZERO – ZIP – NADA.

Second, we’re introducing something new. Well, new for us anyway, because telecom companies like Bell, TELUS and Rogers have been doing it for years.

Join the “Convenience Crew”

If you are interested in getting more “hands-on” helping us spread the word, you can now make yourself some serious dough along the way.

We’re putting together a team of Worldline sales representatives we’re calling “The Convenience Crew” in a test region of Kitchener and Waterloo who are going to be going door-to-door signing up new Worldline customers.

Armed with all the tools they need; tablet computers, online ordering and on-site credit card readers, this group of highly motivated people will be hitting the road, letting the everyone in the area know that they don’t have to just take it anymore.

Canadians have options, and their best option in the Kitchener/Waterloo region is their own local Internet and phone company.

For each customer who signs up for one of our services, the crew member receives a very, very serious commission.

As a result Worldline gets a new customer. That new customers starts saving up to $600.00 on their telecom bills, and the crew member gets to put money in their pocket.

It’s win-win-win.

We’re certain that if we find the right people for this, this new program can take off, and we’ll institute it in communities across the country.

Do you want to help us spread the word about Worldline? Do you know someone who would be perfect for this?

Send résumés to the head of our HR department, Amanda Little, via email at

Can’t wait to have you come on board.

Loyalty isn’t a “Program”

Bell Card

As you would imagine, the folks who work at Worldline use Worldline as their Home Phone and Unlimited High Speed Internet provider – meaning they were once with someone else.

Like Bell for instance. Our employees bring in these “loyalty” cards all the time for us to giggle over, but for our business, it’s not a joke.

Once someone leaves a company like Bell, that company works very, very hard at getting that person back by being all touchy-feely with a series of personalized cards offering them super discounts to come back.

You know, because they care and stuff.

The problem with this is, if they were this awesome while they were providing their service, chances are no one would ever leave them in the first place.

Regardless, these semi-shameless marketing efforts are effective, but not nearly as effective as what they do when someone calls in to cancel on them.

When we sign up customers to a Worldline service, we know a certain percentage will in fact not become our customers because of what happens when they are on the phone with the likes of Bell, Telus or Rogers to cancel.

In the parlance of the telecom industry, this is called “breakage.”

The big three are great at it. We’ve heard customers tell us tales of being wooed with promises of discounts (that only last a few months) or price matching us (again, for only a few months) or if they are truly desperate, actually going lower than us (which will last even fewer months). Then if that doesn’t work – then comes out the major artillery; they switch them over to a “supervisor.”

These are the folks who are specialists at making the switch as painful as possible. They’re so good they even make switching from their overpriced, bandwidth-capped service seem somehow illogical.

And, unfortunately for us, on occasion these tactics work. We lose customers who were looking forward to saving up to $600/yr on their bills simply because they were talked out of it.

Now Rogers is going one step further. They’re trying to entice their existing customer base   into staying by signing them up to their new “loyalty” program. Starting this summer, “points” can be earned for Rogers services, and applied to other services like discounts on roaming charges, or a free PPV movie, stuff like that.

Worldline BundleIt adds up to a few pennies a month in benefits, weighed against the hundreds a year they are overcharging their customers.

It’s a great deal – for them.

And it’s also a preemptive strike to keep customers from thinking about going elsewhere, because now when someone calls into switch Rogers can say, “But what about all your points?”

Tricky eh?

So, how will Worldline fight against this? Same way we always have – by providing the fairest priced, Unlimited High Speed Internet and Home Phone in Canada – and trusting our customers to understand that we are taking on the big telecom companies on their behalf.

Joyce Maynard once wrote, “a person who deserves my loyalty receives it.”

The same applies to companies who provide a service.