Author Archives: info@worldline.ca

Official Press Release: Worldline’s Superhero Kids Join Forces with the Kitchener Rangers

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Worldline’s Superhero Kids Join Forces with the Kitchener Rangers

The OHL team a “perfect fit” for the region’s largest locally owned and operated Telco

CAMBRIDGE, ONTARIO–(10/10/13)- Today Worldline, Canada’s best value in telecommunication services, proudly announces a sponsorship agreement with the Ontario Hockey League’s Kitchener Rangers Hockey Club. Worldline takes great pride in their hometown and that’s why they and their local team are a perfect fit. The Kitchener Rangers Hockey Club is a non-profit organization, governed by a 40-person Board of Directors comprised of local season’s tickets holders. Worldline is locally owned and operated and focused on creating a positive impact in the community and helping young people develop. That’s what their recently introduced “Superhero Kids” marketing campaign is all about.

Worldline CMO and co-founder John Stix said, “We are very proud of our association with the Kitchener Rangers Hockey Club.  Our Superhero Kids campaign is much more than a cute look. It reflects what we represent and believe in as an organization. We believe that every kid deserves the chance to be a Superhero on the ice, at home, in school and in the community and Worldline will continue to invest to help support children’s dreams in our community.

“We have started with the Rangers but stay tuned for other sponsorships and involvement from your local phone company,” he concluded.

“The Kitchener Rangers Hockey Club is proud of our association with Worldline and appreciate their support and passion for Kitchener Rangers Hockey,” said Brad Sparkes, Director of Marketing and Sales, Kitchener Rangers Hockey Club.

Worldline’s products, like their Home Phone & Unlimited High Speed Internet Bundle starting from $49.95/month, Unlimited High Speed Internet packages for only $29.95/month or their Digital Home Phone for only $9.95/month, are affordable, high-quality alternatives to the high-priced, big-city, Big Three telcos.

About Worldline:
Celebrating its 10th anniversary in 2013, Worldline provides affordable home phone, unlimited high speed internet and long distance services to hard working Canadians. One of the fastest growing telecommunications companies in Canada, Worldline is wholly owned and operated by Fibernetics Corp, a Competitive Local Exchange Carrier (CLEC) servicing over 300,000 Canadians coast-to-coast.  Website: worldline.ca Twitter: @worldlinecanada

About Fibernetics:
Headquartered in Cambridge Ontario, Fibernetics is dedicated to changing the way people communicate by offering telco functionality and pricing that Canadians have never seen before. Fibernetics has its own national infrastructure that delivers a full range of voice and data services for residential customers through Worldline and business clients with their NEWT PBX and ANA solutions. Website: fibernetics.ca Twitter: @fibernetics

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Media Inquires:
John Stix – CMO
Worldline
519-489-6700
jstix@corp.fibernetics.ca

Worldine’s Super Hero Kids take to the Air!

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Worldline’s Superhero Kids are taking the fight to the Big Three telecom companies saving ordinary citizens from being over charged for the Unlimited Internet, the Long Distance and Home Phone.

Working with our new partners, Sunwing Travel, Worldline is saving Canadians hundreds of dollars a year not just on their telecom bills, but travel as well.

The above video is our promo that is running on every flight Sunwing takes. With this new partnership, stay tuned for trip giveaways, #traveltips and #moneysavingtips as Worldine’s Super Hero Kids take to the air!

 

Looks like we could have a new customer in Ottawa!

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We mere mortals can barely comprehend what it would be like to be paid millions of dollars per year, but apparently their problems sometimes are just like our problems.

Like when they have to deal with one of The Big Three for their Internet bills for instance. Yahoo!’s news blog, the Daily Buzz, is reporting that Sentators defenceman Erik Karlsson, who is paid $6.5-million per year, is in the middle of a very public feud with Bell over his bill and his Internet service.

He’s spent Tuesday tweeting complaints about Bell , highlighting every remark with angry exclamation points. (What? No CAPS?

Canoe.ca managed to capture the tweets, which are no longer visible on Karlsson’s account:

I hate BELL.! Paying way to much for way to little. I thought it was 2013 not 1999.!! Omg figure something out please.

— Erik Karlsson (@ErikKarlsson65) October 1, 2013

Bad service is one thing, but bad customer service? That’s another!

Perfect!!! sat on the phone for 2 hours trying to figure out why my internet is not working and the supervisor hangs up the phone. Classy

— Erik Karlsson (@ErikKarlsson65) October 1, 2013

After noting the perhaps Karlsons’ troubles could be related to the fact that the Toronto Maple Leafs are owned by Bell, the Globe’s James Mirtle offered his opinion:

It turns out, it’s not just the cost, although what Bell is charging is ridiculously high. It’s also the quality of his service. In a later tweet, Karlsson wrote:

I’m happy to pay for whatever as long as it’s working. But why pay when things never work, as I said its 2013. Figure it out!

— Erik Karlsson (@ErikKarlsson65) October 1, 2013

Isn’t it refreshing to hear that even players in the NHL are having the same real world problems we are? Of course Erik Karlsson could avoid all that if instead he chose to go with an Internet Service Provider who actually cares about their customers.

Even those who only make $6.5-million/year.

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Are you a Marketing Super Hero?

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Are you a marketing super hero?

Are you a marketing super hero?

I wrote last week about how Worldline has gone from flying under the radar to aggressively going after new customers via a comprehensive marketing campaign – leading to record levels of new folks taking advantage of our services.

It’s been really fun, but we need help, big time.

What we need is help with figuring out how we can get even more people onboard.
We need a Marketing Analyst.
Here’s the job description: The Marketing Analyst collects and analyzes online and billing platform data to evaluate existing and potential product and service markets. He/she also identifies existing gaps and recommends solutions to improve product profitability along with offering guidance and counsel on appropriate use of the information to marketing in decision making and developing of long-term strategic plans.
Responsibilities:

  • Derive from Ad hoc analysis, through the querying of databases including Google Analytics and other online tools to answer questions from Marketing.
  • Provide analysis on the performance of Marketing campaigns.
  • Collaborate with Marketing and other key stakeholders for campaign design, planning and execution.
  • Provide support for post campaign data analysis and insights to help improve campaign results as well as marketing objectives for churn reduction and revenue stimulation.
  • Design and develop automated process for recurrent campaigns, reports and other related database support processes.
  • Work with IT on different Business Intelligence projects to improve data accessibility and quality.
  • Implement, track and continuously improve metrics and report automation to support multiple opportunities to reduce churn, generate revenue and sales.
  • Provide management with information on which to base decisions by analyzing the data, recognizing opportunities and recommending improvements.
  • Identify and monitor competitors and research market conditions or changes in the industry that may affect sales.

Desired Skills and Experience

Qualifications:

  • Solid understanding of the Telecommunication industry
  • Strategic thinker and a self-starter
  • Working knowledge of Salesforce and Hubspot and or other customer nurturing programs
  • Working knowledge of Online marketing and or Social Marketing
  • Working knowledge of Customer Lifecycle Management from prospect to customer
  • Strong interpersonal, communication and presentation skills
  • Be a critical and creative thinker and have the ability to manage multiple projects concurrently.
  • Strong and proven analytical, problem solving and creative thinking skills Excellent PC Skills – advanced Excel and PowerPoint is required
  • Capable of working independently and as a key part of a team

About us:

We are one of Canada’s fastest growing telecommunications companies and one of Waterloo Region’s emerging start-up success stories! Our rapid success has been leveraged by a marriage of established legacy systems with emerging internet protocol based technologies. This success has translated into growth and many new career opportunities and therefore we are looking for talented people to join our team! We offer a high energy, professional yet casual work environment with the opportunity to make a difference every day. It’s an environment where everyone’s contribution is valued and rewarded. We take pride in our ability to have fun and celebrate our successes together. In return, we are looking for people who are creative and passionate about their work. Successful employees have an entrepreneurial spirit and a passion for technology. If we are describing you, then consider becoming a part of the Fibernetics team!
How to apply? Please submit your resume and cover letter by eMail: careers@fibernetics.ca
(Be sure to quote the position in your subject line).