For Canadian consumers, this is great news.
One of the biggest complaints we get from new customers who are looking to switch to Worldline is the 30-day wait period for cancelling an existing service with their provider. Not only is it annoying and adds to the already far too complex process of switching, but it looks like a cash grab.
The CRTC, after listening to the Canadian public agree.
From the Toronto Star: Canadians should have an easier time cancelling their [phone and Internet] starting early next year.
The Canadian Radio and Television Commission (CRTC) has announced a decision that consumers will no longer have to give advance notice if they want to switch television, Internet or phone service providers.
This is the first decision to come out of the CRTC’s Let’s Talk TV: A Conversation with Canadians hearings on the future of television that were held earlier this year. It decrees that consumers will no longer have to give 30 days’ notice if they want to cancel a service.
The order goes into effect on Jan. 23, 2015. It’s hoped the move will allow consumers to better take advantage of a competitive marketplace.
The 30-day cancellation provision was a source of many consumer complaints.
We here at Worldline couldn’t be happier- and for a couple of reasons. First, it will make switching to us far easier, which is will allow far more Canadians to take advantage of the superior products and the service we can provide, while saving them hundreds of dollars along the way. And also a customers old ISP will no longer have that 30-day window to try to convince customers out of switching.
The Big Three ISP’s have whole floors of people dedicated to their “Win Back” strategy. I’m sure you’ve experienced their tactics like the price matching or special promo right? It turns out that those discounts are usually short-term so you end up spending as much overall as you would have anyway. Or the promo comes with you purchasing yet another product in order to save.
Regardless of their tactics, the sad truth is, in many cases, they work. We lose a significant number of newly signed up customers to their old ISP because they were talked out of it.
Not any longer. Come this January, the 30-day advance notice is gone for good.
Which is very good.