
Brett skating on Lake Fibernetics this February
We are very proud of our Intern program. We are very fortunate to have a great working relationship with both Laurier and Waterloo Universities and we welcome student Interns and co-ops in various programs. Brett Young joined us for the second time as an Intern (and third overall) and we couldn’t be happier with the job he is doing supporting the Worldline marketing team, helping with volunteer programs and being an all around awesome asset to the company. We asked him to provide a brief overview of his experiences so far and here’s what he came up with:
My Journey as a Fibernetics Intern by Brett Young
Job Title: Junior Marketing Analyst, Residential Services (Co-op) This has been my third time returning to work at Fibernetics this January, and it has felt like night and day compared to a year and a half ago after I completed my first co-op term in the marketing department.
The office culture has had a major overhaul in a very positive way, and I have never seen another company like it. Having little knowledge of Plasticity Labs before starting, made me wonder what they could change when it comes to workplace happiness here at Fibernetics. This made me even more thrilled to join the Worldline Marketing team once again once I found out Plasticity Labs became a part of Fibernetics Ventures.
My first day back I was greeted with open arms from all of my old co-workers, as well as a bunch of new faces. Being given an “I’m In” t-shirt made me feel part of a passionate team. In the past, our marketing team focused more on print and radio advertising. Since I’ve been back, I have gained a lot of new knowledge on digital marketing, and learning the endless possibilities it has when bringing in new leads to drive more sales.
Fibernetics has been great when it comes to working around my school schedule, as I still take part-time university classes while in co-op. Being only 22 with over 3 years of full-time experience in a corporate setting has set me apart from many of my classmates. This gives me peace-of-mind knowing when I graduate it will be much easier for me to land a full-time job right out of school.
Q. How has your experience at Fibernetics been different than yours at your previous co-op employer Desire2Learn?
A. Being a part of a smaller team compared to D2L has allowed me to touch all aspects of marketing. I’ve learned that marketing is a never ending cycle of pushing out new campaigns, and digging deep into our analytics and results to create a post-mortem.
Doing this helps us make an educated decision on whether the campaign worked for us, so we can properly allocate our resources for the months to come. My boss has taught me that it is fine to make new mistakes, as we can only predict how well a campaign may run.
Our marketing department deeply affects the company’s growth and I am very glad to say I am part of a collaborative team. My time at Fibernetics has been very beneficial to me as I now have a better idea of what area of post-graduate studies I’d like to continue with.
Q. Tell us about the people you’ve met since working at Fibernetics.
A. I have met a lot of great friends who I see outside of work on a weekly basis, and I’ve done lots of networking in the telecomm and marketing industry. Because to this, my LinkedIn connections have skyrocketed, and my knowledge of startups and new ventures has vastly increased while working with our partners at Fibernetics.
Q. What are your favourite parts about working in the Cambridge Office?
A. The Cambridge office has an open concept with an awesome corporate culture to make it a fun place to work! I enjoy various office perks such as free fruit and coffee, as well as the free boxing lessons every Thursday after work.
Q. Would you consider working at Fibernetics after you finish your studies?
A. Of course! All of my co-workers are like family to me now, and I enjoy waking up and going to work to interact with all of the awesome people of Fibernetics.
About Brett
Brett Young’s role as a co-op student is a Junior Marketing Analyst in the Fibernetics Head Office in Cambridge. He is currently an Economics and Business Undergraduate student in his third year at the University of Waterloo. Brett has been living in the Kitchener/Waterloo region all of his life, and will be returning to full-time studies in September 2015. Brett loves hockey, paintball, cars, camping, and fishing!

Brett (on the left) helping us out on #InternationalDayofHappiness
Brett’s Contact Information:
Email: bmyoung@uwaterloo.ca